Retail

Italian food products increasingly valued by Ocado’s consumers

British online supermarket is more and more interested in typical Italian specialties such as tomato, coffee and pasta

The role of Italian food products is really important for Ocado’s platform says Ocado Head Buyer Rose Price in this exclusive interview with Italianfood.net during Cibus Connect 2017. Italian cuisine – says Price – is growing, so we’ll see more and more mass customers looking for Italian products.